BATHINDA, PUNJABMEASURED TWICE. MEANT FOREVER.EST. 2026

OUR PROCESS

Considered,
from the beginning.

One personal approach to ethnic and western menswear. From the first conversation to the final fitting.

Illustrative close-up of a tailor working with fine wool cloth
01

A conversation

We begin with you.

Your occasion, your ideas and the way you like to dress are the starting point. Whether your expression is ethnic or western, the first step is understanding the person who will wear the garment.

02

Explore the cloth

Feel the possibilities.

Look at texture, weight, colour and drape. Handle the swatches, compare them in the light and consider how each cloth might work with your chosen silhouette.

Explore the fabrics
03

Personal measurements

Proportion, posture & movement.

A set of measurements is a starting point. Balance, posture and the way you move help inform a silhouette that feels comfortable as well as considered.

04

Shape the details

Make the choices personal.

Discuss the collar or lapel, the pockets, the lining and the finishing. Each choice should belong to the same idea, with construction and timing agreed during consultation.

05

Fitting & refinement

Take a closer look.

Try the garment with the shirt and shoes you intend to wear. Fittings are a chance to review the proportions, move naturally and refine the small details.

06

The final look

A garment that feels like you.

Review the complete silhouette and finishing, then discuss care. Ask the studio how your fit details can inform future garments, in either expression.

THE PALENZO APPROACH

Made with care.
Worn with character.

Our philosophy